Invest Africa Consult
Invest Africa Consult is our network-enabled consulting service. With over 60 years of experience helping companies and investors to navigate African markets, we have a track record for helping clients in four core areas
Country and Industry Analysis
A Consult is well placed to provide our investors and companies with market risk and industry research services. We leverage our deep understanding of the continent’s diverse political, economic, and social landscapes to offer clients tailored insights into the risks and opportunities that exist, drawing from the experiences of our 400(+) members and contacts across government and industry. Through in-depth analysis and insights from our extensive network, we help clients navigate complex regulatory environments, anticipate market trends, and mitigate potential risks.
For example, we have:
Delivered a series of sector overviews to the UK Government in preparation for the 2024 UK-Rwanda Business Forum.
Produced a white paper on UK-Africa trade and investment relations in partnership with a top-tier international bank.
Delivered a series of intelligence briefings to a global law firm doing business across the continent.
Market Entry Support and Stakeholder Mapping
IA Consult understands the critical importance of strategic market entry and stakeholder engagement in unlocking opportunities across diverse African markets. Leveraging our extensive network and local expertise, we offer bespoke market entry support services tailored to the unique needs of each client. From conducting market assessments and identifying key stakeholders to developing entry strategies and forging strategic partnerships, we empower businesses and investors to navigate the complexities of African markets with confidence and clarity. Our meticulous stakeholder mapping ensures clients establish meaningful connections and foster mutually beneficial partnerships essential for sustainable growth and success.
For example, we have:
Mapped key stakeholders for a multinational oil and gas company navigating political and economic challenges in various markets across the continent.
Executed a series of strategic introductions for a multinational telecommunications service provider looking to enter into new African markets, including meetings with key heads of state and ministers, industry leaders and business associations, and lawyers.
Strategic Communications
IA Consult understands the importance of crafting compelling narratives, building trust, and fostering meaningful engagements to drive positive outcomes for our clients. Through a blend of traditional and digital channels, we help businesses and investors articulate their value propositions, manage reputational risks, and shape perceptions in alignment with their strategic objectives. Whether navigating regulatory challenges or seizing growth opportunities, our strategic communications expertise enables clients to build lasting relationships, inspire confidence, and achieve business goals in African markets.
For example, we have:
Placed op-eds and secured interviews for a major South African bank in top-tier media.
Curated and produced a thought-leadership interview series for a pan-African bank on the future of Africa’s payments landscape.
Delivered a 24-month strategic communications campaign for the Ethiopian Investment Commission to promote trade and investment opportunities.
Events and Market Promotion
IA Consult recognises the power of events in driving awareness, fostering connections, and catalysing business opportunities across the continent. Building on Invest Africa’s extensive events programme, IA Consult has long partnered with governments and corporate clients to conceptualise, plan, and execute impactful events tailored to our clients’ needs and objectives.
For example, we have:
Organised trade missions to over a dozen African countries, taking 50(+) multinational companies to strategic markets and facilitating meetings with heads of state/government, key ministers, and industry leaders.
Executed reverse trade missions for over a dozen African countries in Dubai, London, New York, and other strategic investment hubs around the world, promoting investment opportunities in the focus country, showcasing government reforms and policies, and facilitating networking and deal-making.